01
Client Brief
Understand your naming requirement thoroughly on all aspects
02
Research
Do market and competitor research to arrive at conclusions.
03
Strategy
Arrive at a list of strategies and short list best naming strategies which will fulfil the goal.
04
Explore
Explore all potential names which falls within the strategy and research conclusions
05
Screen
Screen the names for Govt dept ,Trademark, and domain registrations.
06
Refine
Shortlist the names after refining and arrive at a shortlist which is closest.